Karakter Wirausaha pada Industri Mikro Pangan Olahan di D.I.Y dan Faktor-Faktor yang Mempengaruhi

Triwara Buddhi Satyarini


Study about entrepreneurial character of micro business processed foods maker in the province of Yogyakarta covering 5 districts was conducted. The sample used on this study was they who are have many firm in each district. The study aims to determine the character of the entrepreneurs and analyzed its relationship with business performance, especially in terms of the efficiency of their business. Descriptive analysis was used to find out entrepreneurial character based on data assessed with Liekert’s scales and use path analysis to determine the relationship between entrepreneurial character with efficiency in its business performance. The results of the analysis showed that the entrepreneurial character of the businessmen in general was less strong. External environmental factors were conducive, although the social environment factors were less supportive. Family support was the only one that high. Leadership has a strong influence on future orientation, character of ownership of the business, responsivity and creativity to facing change. Character of leadership was in a strong level so that, if improved, it will enhance the character of entrepreneurial capacity. Characters of future orientation also exist at the strong level.


entrepreneurial character; factor influencing; the micro firm of food made

Full Text:



Afiah, N.N. 2009. Peran Kewirausahaan dalam Memperkuat UKM Indonesia Menghadapi Krisis Finansial Global. Working Paper in Accounting and Finance, Department of Accounting, Padjadjaran University

Nasir, M. 1989. Metode penelitian. Jakarta: Ghalia Indonesia.

Kusnendi, 2008. Model-model Persamaan Struktural Satu dan Multi Group sampel dengan LISREL. Bandung: Penerbit Alfabeta.

Leonardus, S. 2014. Kewirausahaan. Teori, Praktik, dan Kasus-kasus. Jakarta: Penerbit Salemba Empat.

Singarimbun, M., dan S. Effendi, 1989, Metode Penelitian Survei. Jakarta: Lembaga Penelitian Pendidikan dan Penerangan Ekonomi Sosial (LP3ES).

Soekartawi. 1995. Teori Ekonomi Produksi dengan Pokok Bahasan Analisis Cobb-Douglas. Jakarta: Raja Grafindo Persada.

Subanar, H. 2009. Manajemen Usaha Kecil. Yogyakarta: BPFE.

Suparyanto. 2012. Kewirausahaan. Konsep dan Realita pada Usaha Kecil. Bandung: Penerbit Alfabeta.

Suryana, Y., dan B. Krisnamurthi, 2011. Kewirausahaan, Pendekatan Wirausahawan Sukses. Jakarta: Prenada Media Group.

DOI: https://doi.org/10.18196/agr.2123

Article Metrics

Abstract view : 37 times
PDF - 79 times


  • There are currently no refbacks.

Copyright (c) 2016 Jurnal AGRARIS

Editorial Office

AGRARIS: Journal of Agribusiness and Rural Development Research

Universitas Muhammadiyah Yogyakarta

Gedung Siti Walidah, F3 Lt 1

Jln. Brawijaya Tamantirto Kasihan Bantul 55183 Indonesia

Ph. +62 274 387656  Fax. +62 274 387646

e-mail: agraris@umy.ac.id; agrarisumy@gmail.com

p-ISSN: 2407-814X , e-ISSN: 2527-9238 

Creative Commons License
AGRARIS is licensed under an International License