Strategi Pengembangan Agribisnis Kentang Merah di Kabupaten Solok

Dian Fauzi, Lukman Mohammad Baga, Netti Tinaprilla

Abstract


The purpose of this research was to formulate the strategy of developing agribusiness of red potato in Solok Regency. The research was conducted on the district which has highest production of red potato in Solok Regency, Lembah Gumanti District. The method used on this research was SWOT matrix analysis and architectural strategic analysis. Based on SWOT analysis matrix, ten strategies were recommended in order to develop the agribusiness of red potato in Solok regency. From those ten strategies, sixteen recommended program was formulated based on analytical research. These programs were divided into  two, routine running program and gradually running program.

Keywords


red potato; agribusiness; SWOT; architecture strategy

Full Text:

PDF

References


Budiman, Y. 2012. Faktor-faktor produksi dan analisis efisiensi usahatani kentang merah (Solanum Tuberasum) Di Desa Talang Lahat Kecamatan Sindang Kelingi Kabupaten Rejang Lebong. Bengkulu (ID): Fakultas Pertanian Universitas Bengkulu. [diunduh 2014 Mei 25]. Tersedia pada : http://umb.ac.id/faperta/

David, F.R. 2009. Manajemen Strategis. Sulistio P dan Mahardika H, penerjemah; Rahoyo S, editor; Edisi dua belas. Jakarta (ID): Salemba Empat. Terjemahan dari: Strategic Management ³Concepts and Cases, 10 th ed.

Dinas Pertanian Sumatera Barat. 2013. Sumatera Barat Dalam Angka 2013. Padang: Dinas Pertanian Sumatera Barat.

Dinas Pertanian, Perikanan dan Perkebunan Kabupaten Solok. 2013. Kabupaten Solok dalam Angka 2013. Solok: Dinas Pertanian Kabupaten Solok. Direktorat Jenderal Hortikultura. 2011. Pedoman Pengembangan Hortikultura Tahun 2012:2. [terhubung berkala]. [24 Mei 2013]. Tersedia pada: http://hortikultura.deptan.go.id.

Ferizal. 2013. Melirik peluang budidaya kentang merah. [diunduh 2014 Mei 26]. Tersedia pada: http://jurnalasia.com/2013/12/17/melirik-peluang-budidaya-kentang-merah/#sthash.gyinCd2n.dpuf

Rangkuti, F. (2006). Analisis SWOT Teknik Membedah Kasus Bisnis. Jakarta: PT. Gramedia Pustaka Utama.

Samadi, B. 2002. Usaha Tani Kentang. Cetakan ke-8. Yogyakarta: Kanisius.

Yoshida, D.T. 2006. Arsitektur strategik: Solusi meraih kemenangan dalam dunia yang senantiasa berubah. Jakarta: Elex Media Komputindo




DOI: https://doi.org/10.18196/agr.2129

Refbacks

  • There are currently no refbacks.




Indexed By:

     

Office Address:
Department of Agribusiness, Faculty of Agriculture, Universitas Muhammadiyah Yogyakarta

Ground Floor of F3 Building (Siti Walidah)
Jl. Brawijaya, Tamantiro, Kasihan, Bantul. 55183
Telp.: +62 274 387656, Ext.: 201
HP or WhatsApp: +62 85328737828
Email: agraris@umy.ac.id

AGRARIS is licensed under a Creative Commons Attribution-ShareAlike 4.0  (CC BY-SA 4.0) International License.