RACHMAWATI, E.; AKBAR, H. Brand Awareness and Sustainability in Shaping Promotion Strategies in Indonesia. Jurnal Manajemen Bisnis, [S. l.], v. 16, n. 1, p. 89–110, 2025. DOI: 10.18196/mb.v16i1.24545. Disponível em: https://journal.umy.ac.id/index.php/mb/article/view/24545. Acesso em: 30 apr. 2025.