WIDYASTUTI, A. N.; PUJIHARTO, P.; TUBASTUVI, N.; SANTOSO, S. B. The Effect of Marketing Mix on Purchase Decisions. Jurnal Manajemen Bisnis, [S. l.], v. 11, n. 2, p. 163–176, 2020. DOI: 10.18196/mb.11295. Disponível em: https://journal.umy.ac.id/index.php/mb/article/view/8022. Acesso em: 5 may. 2025.