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Vol 13, No 1 (2022): April 2022 THE EFFECT OF BRAND IMAGE AND TRUST ON FRESHMEN’S DECISION MAKING Abstract  PDF
Muhammad Husin Nur Muzakki, Septylyta Rahmita Putri
 
Vol 15, No 1 (2024): April 2024 Impact of Brand Image, Brand Awareness, and Social Media Marketing on Purchase Decisions: Mediating Roles of Purchase Interest, Service Quality, and Experiential Marketing Abstract  PDF
Ida Ayu Radinia Asri Suardana, Luh Putu Mahyuni, Ni Putu Nina Eka Lestari, Ida Bagus Raka Suardana
 
Vol 12, No 3 (2021): December 2021 Social Media Strategy to Improve Brand Image: in the Context of Students’ Decision Making Abstract  PDF
Rini Adiyani, Muhammad Husin Nur Muzakki, Zandra Dwanita Widodo, Angga Ranggana Putra
 
Vol 12, No 3 (2021): December 2021 Use of social media and Work Collaboration Abstract  PDF
Sukamto Sukamto, Andika Baskara
 
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